Channel identification guide
MS NOW in United States · channel ID and TV guide
MS NOW in United States uses the catalogue ID MSNOW.us. See its feed details, matching names and local guide times.

Look for MSNOW.us when you match MS NOW in United States. The directory lists Versant Media Group Inc. in the owner field.
Station details
- Source identifier
- MSNOW.us
- Source geography
- United States · US
- Programme categories
- news
- Site listed in the snapshot
- ms.now
- Owner field
- Versant Media Group Inc.
- Launch field
- 2025-11-15
Other feeds to check
The directory also lists SYFY under SYFY.us. A shared group, call sign or operator site can connect the entries while each guide keeps its own ID.
| Name | Market | Catalogue ID | Catalogue group or site |
|---|---|---|---|
| SYFY | United States | SYFY.us | Versant Media Group Inc. |
| Golf Channel | United States | GolfChannel.us | Versant Media Group Inc. |
| Golf Channel Alternate | United States | GolfChannelAlternate.us | Versant Media Group Inc. |
| Golf Channel Asia | United States | GolfChannelAsia.us | Versant Media Group Inc. |
| Golf Channel Latin America | United States | GolfChannelLatinAmerica.us | Versant Media Group Inc. |
Match the TV guide
A national headline may appear on more than one station. Compare a specific local bulletin.
<channel id="MSNOW.us">…</channel>
<programme channel="MSNOW.us" start="20250715200000 -0400">…</programme>Compare the two ID strings in your guide export. The directory key above is the reference for this feed.
| Example zone | Local time | The same time in UTC |
|---|---|---|
| America/New_York | 15 Jan 2025 20:00 -0500 | 16 Jan 01:00 UTC |
| America/New_York | 15 Jul 2025 20:00 -0400 | 16 Jul 00:00 UTC |
| America/Chicago | 15 Jul 2025 20:00 -0500 | 16 Jul 01:00 UTC |
Try the XMLTV test file
The linked fixture uses a historical date and an illustrative title. It can verify whether your player joins records by ID.
| Check | What to look for |
|---|---|
| Import result | Look for “MS NOW | guide alignment test” against MSNOW.us in the historic guide data. |
| Blank guide for this station | Compare the exported channel identifier with MSNOW.us exactly, including punctuation and letter case. |
Sources and further reading
- IPTV-org channel metadata
- Channel field definitions
- XMLTV format definition
- IANA Time Zone Database
- Station artwork reference · Channel identity matched to the catalogue